Monday, 16 March 2015

Looking back at your preliminary task, what do you feel you have learnt in the progression from it to your final product? (front cover)

My preliminary task is visibly a much weaker product in comparison to my finished magazine front cover. These two images work in contrast to each other to prove how my media skills have developed over the process. One of the most important elements in magazine design is the masthead, on my preliminary task I layer my standard – boring white font on top of a boring yellow, firstly these two colours do not work well together, the yellow is too light for the white and this doesn’t make the masthead standout. I used this yellow as part of my colour scheme on the preliminary task, I used this yellow for the majority of assets such as the cover lines, banner, pricing, date and boarder of price: I have over used the colour this results in not achieving any contrast, the colour palette is meant to stand features out from the background however it doesn’t. The masthead on my finished product is much stronger, the font I chose is extremely appropriate as it will attract my target audience. I also applied my colour scheme into the masthead in a more constructive way. In my finished product I attained 4 different colours in my palette whereas in my preliminary I only used 3 which is why I over used the emphasising colour too much ruining the effect. When glancing at my finished product I added my colours more effectively; instead of writing all text in the colours I only applied colour when I wanted a particular word or name to stand out which caught the audience’s eye more. The audience should read “new album” as it is in the main part of red surrounded by white, after they read “new album” they will automatically want to know what band is bringing out a new album an automatically be interested in my magazine, I applied my colour scheme to achieve contrast, contrast is a principle in design. I captured my model with a high quality camera in my finished product to achieve a professional look, in my preliminary task I captured the image with a phone meaning the image was of low quality, proving a less professional magazine. The model in the preliminary task was flicking through a book when I photographed him; this resulted in the camera capturing this motion and worsened the quality of the image. I made sure my model was as still as possible whilst maintaining a relaxed look on his face. However I did like the way the model in my preliminary task was looking in direct address towards the audience; I applied this technique in my finished product and believe it works well. Underneath the image in both magazines is a banner sealing off the bottom of the images. I didn’t include anything in my banner on the preliminary task however liked the composition that came with the banner; therefore I included it in my final product. I decided to include a feature article from my magazine on the banner to take advantage of the space, I also did it to show it is a segment which is different to a standard cover line article therefore I applied it in a different manner. I minimised the sizing of the pricing on the final product as in the first task the “50p” was too big and took attention away from cover lines and the image. It was also done in a font I have included in my house style. Lowering the size of the price gave a more professional appeal to my final product. Overall I think it is clear that my skills have improved over the process. I also think the making of the preliminary task was a key part to the success in my final product as I took forward the ideas I liked and substituted the ideas I didn’t and analysed why I didn’t like them and changed it in favour of that reason.

No comments:

Post a Comment